2011 Denver Auto Show Aims low
by Boulder Channel 1 news
The Denver Auto Show is coming at the end of this month, but according to their website not much will be their. Just a bunch of PR crap:
"The Denver Auto Show is bigger and better than ever! The Auto Show is the perfect place to see the latest examples of fuel efficient technologies and aftermarket accessories. At the Colorado Convention Center you'll not only see all the newest 2011 models, you'll also be treated to sneak peeks of selected 2012 intros, concepts, and the latest in tricked out cars! Check out all the details under our Events and Attractions. This is the premier showcase of the newest model year import and domestic vehicles -- cars, vans, light trucks, crossovers and sport utilities. Factory and dealer representatives from the car lines are on hand to answer all your questions in a no-pressure environment. With the car lines all under one roof, it's easy to compare prices and features, saving both time and money. Sit in the vehicles, pop the hoods, inspect the trunks, kick the tires. There are cars to suit every budget and life style. The Denver Auto Show is great entertainment for serious shoppers, car buffs and the entire family!"
A call to their pro
moter Paragon Group head office in Boston proved uninspiring. Is this show in trouble?? The website has mostly information from 2010. The Colorado Auto Dealers Association who puts on the show has zero on their site. Facebook has nothing new for any of them. I
n recent years with the auto industry taken a hammering , little new has come out of Auto shows. Last years show was so bad , we skipped it entirely for the first time in 20 years. It is almost like they don’t care. This is the attitude got the entire American auto industry in trouble in the first place. It is still happening. They used to publish a complete line up of the cars that would be at the show. Not any more. So what’s new at the 2011 Denver Auto show? Earlier News reports this winter say that the 2010 show lost money and attendance was down. An executive from Paragon wrote to us in an E-mail said that was untrue. What is true is that so far about the 2011 Denver Auto Show is that it is lackluster.
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